In 2018, SeatGeek announced that it will become the Official Ticket Provider of the Dallas Cowboys and AT&T Stadium. To build brand awareness in the Dallas market, we collaborated with The Bindery to create multiple video spots promoting the partnership and our brand.
Role: Creative Direction
Production Agency: The Bindery
Director & Photographer: Eric Ryan Anderson
Cinematographer: John Matysiak
Creative Producer: Bridget Gray
Copywriter: Dan Carroll
Art Director: Sean Sutherland
Typography: Paulina Ho
Dallas - The City
A TV spot focused on fans, relationships, and the lead up to live events in the city of Dallas.
The Press Conference
A TV spot focused on promoting SeatGeek’s partnership with AT&T Stadium.
Rowdy with Excitement
A digital video focused on promoting SeatGeek’s partnership with the Dallas Cowboys.
On Game Day!?
A digital video focusing on buying football tickets on the SeatGeek app.
Let’s Go Dallas Mural
As part of our partnership, we were allowed to create a branded moment within the Ford Center at The Star.